May 4, 2007
What's The Difference Between A Mini E-book And An E-book?
In contrast to the e-book is the mini e-book. And its major difference is its length, under 25 pages or less. And another distinction is that a mini e-book is designed around a very specific and focused niche – it should also give a 'call to action' – to make a purchase, seek out more information on your sites or sign up for your mailing list or newsletter, or your blog.
Mini e-books can be a 'lite' version of full report that you've produced, or a summary of the benefits of your sites – or give information that you support in greater depth on your site. Your e-book should be carefully crafted to answer enough, but keep your readers wanting more – more that you can provide on the site.
Most mini e-books are also free - rather than capturing revenue, as most product launches should do, they are instead designed to attract and keep the attention of your visitors And it should also give your subscribers a reason to circulate your report – either for monetary or other gain – depending on the mini e-book, you could give it away as a free bonus to their own subscribers – which, of course would not gain your sign ups – but can get your name out there, along with any affiliate links or other upsell opportunities.
A mini e-book should be short, targeted, answer an oft asked question, but still be partially incomplete and yet still effective in offering your visitors or subscribers something worthwhile to read – and distribute.

















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